Bad Influence
| Lív Mortensen
| Vicky Swain
Project Type | Television Entertainment Pilot
Work | Motion Graphics, Graphic Design
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Project Summary
'Bad Influence' is a Television Entertainment Pilot centred around the competitive world of becoming an Instagram influencer. The show pits two comedians against each other in a battle to receive the most likes on their posts, featuring a series of humorous and creative challenges designed to test their social media prowess and ability to engage their audience.
The aim was to establish a vibrant 2D design, with playful animations and colourful graphics that capture the lively and dynamic nature of social media, as well as the personalities of the comedians. The visual style combines bold typography, animated emojis, and seamless transitions to create an engaging visual language.